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Circular Business Models in SMEs: Association of Marketing Theory and Practice conference presentation
Nikolina Koporcic3.4.2024 This year marked the 32nd Annual Association of Marketing Theory and Practice (AMTP)…
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Recommendations for SMEs to overcome challenges related to sustainable business practices
Ausra Putvinskiene6.6.2023 Nikolina Koporcic6.6.2023 The role of small and medium-sized enterprises (SMEs) in sustainable business…
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Fail fast, learn fast: Association of Marketing Theory and Practice conference presentation
Nikolina Koporcic28.3.2023 This year marked the 31st Annual Association of Marketing Theory and Practice (AMTP)…
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B2B Insights: Small and medium-sized enterprises, collaborate to innovate!
Nikolina Koporcic15.3.2023 Mato Koporcic Being a small and medium-sized enterprise (SME) comes with both good…
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